Learn the rules first

I was recently quoted as saying, I don't care if Instagram has more users than Twitter. If you read the article you’ll note there’s a big “if” before my not giving of said shit.…


3 Comments1 Minutes

‘Extra’ Time.

These days I talk less of individual character traits that made my dad, the forever 80’s man he was, and instead think about how he lived dedicated his life, perhaps even…


0 Comments5 Minutes

The new brand identity

When you are alone for days or weeks at a time, you eventually become drawn to people. Talking to randos is the norm. I’ll never forget the conversation with the aquarium…


3 Comments5 Minutes

Sounds from the streets

Last year I wrote about why booking too far in advance can be dangerous for your business, and this concept of margin so eloquently captures what I had recognized had been my…


3 Comments4 Minutes

A day alone at the sea

Just the other day I happened to wake up early. That is unusual for an engineering student. After a long time I could witness the sunrise. I could feel the sun rays falling on my…


3 Comments4 Minutes